Case Study: Sidestepping Accountabilities – Ideas and Innovations from 2040

Case Study: Sidestepping Accountabilities Issue 98, March 9, 2023 At 2040 we work closely with our clients to bridge theory to practice. Strategy is great, but if you don’t know how to apply the great ideas, it becomes a hard…

Kevin Novak

March 9, 2023

Ideas and Innovations Newsletter

The Consequences of Unbounded Optimism – Ideas and Innovations from 2040

The Consequences of Unbounded Optimism Issue 94, February 9, 2023 All societies live by stated or perceived mantras. In the United States we reach for the stars, believe the sky is the limit, and if we build it, they will…

Kevin Novak

February 9, 2023

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The Truth about Transformation

The Truth about Transformation Book Cover Image

The Truth about Transformation is now available on Amazon in hardback and ebook formats.

Leaders, managers and employees face an existential challenge when it comes to transforming a business and business model. Resistance to change and not taking risks is the intuitive norm, and therefore sets up roadblocks that increase drag or completely prohibit change. A resistance and series of roadblocks that even technology cannot overcome.

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News and Updates

2040’s client AAOA wins Association Trends Gold Award for its new website AAOAllergy.

Check out 2040 Digital’s expertise in helping medical associations and publishers. Read More>

Kevin Novak provided a webinar via Subscription Insider. Read the Blog Posts or view the Webinar” How to Select the Right Subscription Tech“.

Kevin Novak is the Moderator of the Marketing and Data Science Council for Collaborative Gain, an executive peer exchange forum. Consider joining the council.

Kevin Novak, CEO of 2040 Digital is the Subscription Insider’s Leveraging Technology and Marketing Insider Guide providing advice and content to subscription based businesses.

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