About Beth

Beth’s experience in association executive-level leadership, strategy, marketing and operations management gives her the expertise to build and generate transformative results for major trade and professional member and subscriber based organizations.

Beth offers executive-level leadership, strategy, marketing and operations management and expertise to build, transform, and generate results in a variety of diverse environments including high tech, start up, large enterprise, and major trade and professional member associations.

Background & Experience

For the past ten years, Beth has served as a member of the senior staff executive team for several large professional membership associations. With each of her roles at the American College of Cardiology, American Institute of Architects, the American Academy for Physician Assistants, and the American Academy for the Advancement of Science, Beth applied her business acuity and creative initiative to lead the development and implementation of integrated marketing and communications, strategic market management, operational improvements in customer service, support, and membership services and business development.

Beth also has enjoyed over 15 years’ experience in the telecommunications industry in various management and executive roles leading product management and development; overseeing marketing communications and branding, field marketing and events; and regional sales management and strategic account management.

Beth led several major consulting projects including the design, development, and implementation of a new product development process for one of the largest private telecommunications companies, and the business planning and execution of a Fortune 50’s migration to the cloud.