The Impact of Digital Improving Your Value and Relationship with Healthcare Professionals and Practitioners (HCPs) By Kevin Novak March 3, 2019 8 min read Changing Medical Education, Information and Content Delivery Models Medical societies, associations and publishers have the opportunity to improve the value and relationship with healthcare professionals and practitioners (HCPs) by changing their education, information and content delivery models to more directly match the changed HCP consumption behaviors. Digital tools and platforms and the data they collect afford…