Make a Difference With 2040 Digital
2040 Digital Is Celebrating It’s 10th Anniversary
Thank you to our clients, subscribers and readers for your confidence, trust and support over the past 10 years.
We look forward to many more years guiding, informing and advising organizations and individuals on their transformation path.
Who We Are?
2040 Digital is a full-service strategic solutions firm that helps you navigate today’s complex, constantly-evolving digital business environment. We are specialists in not-for-profits, B2B publishers, B2C publishers, associations, government and businesses in general.
Everything we do is geared to transforming your organization and fulfilling its potential in a dynamic and ever increasingly digital world.
We work with you to build a relevant narrative that singles you out in your market and target market sectors.
We are your partner in strengthening your brand, developing a sustainable business strategy, growing your revenues and engaging your key stakeholders.
Our work is based on trust, built on authenticity and powered through collaboration.
Digital environments are changing by the minute. It’s a dynamic, often confusing picture.
2040 Digital brings together the digital, analytical, technical, creative, and business assets that your organization needs to:
How We Work
There isn’t anything we do at 2040 Digital that is cookie cutter. We deliver powerful results, with solutions, strategies, and recommendations that are matched to your business, market, and customers. Learn More>
Current Issue of 2040's Ideas and Innovations Newsletter
The Power of Principled Resilience: Navigating Change with Purpose and Adaptability
Issue 195, January 16, 2025
Change is inevitable. In fact, only change endures, from technological advancements, market shifts, societal transformations, and even personal disruptions. The challenge is not to avoid change but rather to build the resilience and adaptability needed to thrive in uncertainty. To quote pop icon Marie-Kondo, “To truly cherish the things that are important to you, you must first discard those that have outlived their purpose.”
To put it into a business perspective, leadership expert Warren Bennis referred to resilience as crucible moments, “One of the most reliable indicators and predictors of true leadership is an individual’s ability to find meaning in negative events and to learn from even the most trying circumstances. Put another way, the skills required to conquer adversity and emerge stronger and more committed than ever are the same ones that make for extraordinary leaders.” In an update on the theory of resilience, Jessica Tarlov, “Raging Moderates” co-host with Scott Galloway says there is a difference between resistance and resilience. She says, “Minimizing the damage while taking the wins we can get takes calm and discipline. I’m not proposing surrender. I’m proposing principled resilience.” Another way to think of principled resilience is principled pragmatism.
Get “The Truth about Transformation”
The 2040 construct to change and transformation. What’s the biggest reason organizations fail? They don’t honor, respect, and acknowledge the human factor. We have compiled a playbook for organizations of all sizes to consider all the elements that comprise change and we have included some provocative case studies that illustrate how transformation can quickly derail.