generations Archives

Coaching Across Generations: Why One Size Never Fits All

Coaching Across Generations: Why One Size Never Fits All Issue 230, September 18, 2025 Over the past two weeks, we have focused on executive burnout, exploring why, in today’s complex business environment, executives are considering alternatives to management strategies to regain mental equilibrium. Leaders are also innovating ways to manage a workforce to reduce the mental drain of today’s management pressures. We conclude this three-part series with an exploration of how to coach a multi-generational workforce. As always, the human…

Kevin Novak

September 18, 2025

Ideas and Innovations Newsletter

Bursting Bubbles: Frugality, No-Buy, and Societal Trends

Bursting Bubbles: Frugality, No-Buy, and Societal Trends Issue 163, June 6, 2024 We recently wrote about a few socioeconomic bubbles we suggested were about to burst. As fate would have it, one of our predictions about customer backlash against price hikes, inflation, asymmetrical stock market performance, and missteps by brands manifested into a renaissance of the no-buy day which was transformed into no-buy July to the no-buy year and then the no-buy challenge. Holding Back As observers of consumer behavior…

Kevin Novak

June 5, 2024

Ideas and Innovations Newsletter

Reactive Decision-Making, Social, and Youth

Reactive Decision-Making, Social, and Youth Issue 154, April 4, 2024 We’re worried about the members of our younger generations – your customers, employees, children, and family members. We’re worried as well about the kneejerk attempts of some of our leaders and those with influence to solve what is perceived as a problem without truly understanding it or the consequences of the solution they attempt to put into place. Reactive States of Mind Post-pandemic society appears to be in reaction mode,…

Kevin Novak

April 4, 2024

Ideas and Innovations Newsletter

Why You Need to Listen to Gen Z – Ideas and Innovations from 2040

Why You Need to Listen to Gen Z Issue 104, April 20, 2023 How well do you know your Gen Z employees? For that matter, how well do you know the millennials, Gen Xers and boomers? We have written extensively in The Truth About Transformation about the benefits and challenges of managing a multigenerational workforce. Since things continue to evolve and pivot at warp speed, we thought it was timely to update you on the trendline of recent developments in…

Kevin Novak

April 20, 2023

Ideas and Innovations Newsletter

Quiet Quitting – Ideas + Innovations from 2040

Quiet Quitting Issue 73: Sept 15, 2022 We’ve all become seduced by the power of digital media to shift the cultural conversation in real time. Case in point: A cascade of reports about Quiet Quitting hit our inboxes after it was socialized on TikTok in July. It soon became the darling of cultural observers and journalists … and the bane of HR teams. So, what’s the fuss? Ambivalent employment has been around for ages; quiet quitting has gained traction as…

Kevin Novak

September 15, 2022

Ideas and Innovations Newsletter

Ideas + Innovations from 2040: How to Manage a Five Generation Workforce

How to Manage a Five Generation Workforce We are at an interesting inflection point: Five different generations make up today’s workforce: Gen Z, millennials, Gen X, boomers and the Silent Generation. And the Alphas are not far behind. Add to the age differences, the new rules of diversity and inclusion, changes in life stage definitions, individual and group values, and the impact of evolving societal events. For starters, 2020 Pew Research reveals 59% of Gen Zers say forms or online…

Kevin Novak

October 13, 2021

Ideas and Innovations Newsletter

Ideas and Innovations Newsletter: The Next-Gen Is Changing Up the Workplace

The Next-Gen Is Changing Up the Workplace Welcome to 2040’s high-level Thought Leadership Series exploring key issues and trends facing organizations post-pandemic … and beyond. Millennials and Gen Z make up around half of today’s global workforce and they bring a different mindset to any business table, plus they are establishing new laws of organizational loyalty. Covid has made more and more people, across generations rethink what really matters. The consequence of this self-assessment is potentially a career change. Anthony…

Kevin Novak

May 26, 2021