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Interconnectedness: A Practical Guide for Today’s Leaders and Managers

Interconnectedness: A Practical Guide for Today’s Leaders and Managers Issue 200, February 20, 2025 Welcome to the 200th issue of 2040’s Ideas and Innovations Newsletter. We thank you for your readership for nearly four years and your feedback that the themes and content resonate and help you. You inspire us to always move forward. All our newsletters are available on SubStack. If you know others who would benefit, please share our publication with them. 20Forty’s Substack> Connected and Networked As…

A Closer Look at Testing

A Closer Look at Testing Issue 181, October 10, 2024 A core strategy in any decision-making is whether we are asking the right questions. Theodore Levitt, Harvard Business School professor and economist asked the classic question, “What business are you in?” Transformative examples are Uber is a technology company, not a ride-sharing company — ditto for Airbnb, Google and Amazon as tech companies, not the obvious. Okay for asking questions. But what about challenging the sacrosanct strategy of testing new…

The Necessity and Risk of Taking Sides in Change

The Necessity and Risk of Taking Sides in Change Issue 179, September 26, 2024 You believe you are an individual with principles. You consider yourself to be fair and an advocate of fair play. You follow your North Star, have a shared purpose with others, and show courage as a leader. At work, you are a proponent of the bigger picture and how each member of a team plays a role in contributing diversity of opinions and perspectives. In short,…

Preventive and Supportive Questions

Preventive and Supportive Questions Issue 127, September 21, 2023 Chances are when things go wrong it’s because of poor communication. You’d think that we would have figured out by now how to communicate with each other effectively. All the strategy in the world goes down the tubes if you can’t speak it. And managing a team starts and stops with listening and communicating clearly and empathetically. The biggest landmine? Asking questions. Do it wrong and the conversation comes to a…

Why We Overcommit

Why We Overcommit Issue 122, August 17, 2023 Nike may disagree, but just say no! Let’s take a pause to consider how we make decisions and why we often over-commit. We wrote an entire book, The Truth About Transformation, about the misconceptions surrounding change and transformation. Many think the greatest obstacle to a significant change is the lack of resources or technological finesse. Those are contributing factors for sure, but the single barrier to change is: Us. Individuals. Our leadership,…

Hubris – Ideas and Innovations from 2040

Hubris Issue 115, June 29, 2023 Every day we assess the potential rewards along with the real and perceived risks of the situations, desires, tasks, and ideas we confront. We may not be consciously aware of these assessments, but they are happening all the time. Our ever-expanding technical prowess has resulted in new tools, more efficient production, opportunities to transform ideas into reality, and new platforms to engage and connect. We also have access to expanding our knowledge and deferring…

Case Study: Sidestepping Accountabilities – Ideas and Innovations from 2040

Case Study: Sidestepping Accountabilities Issue 98, March 9, 2023 At 2040 we work closely with our clients to bridge theory to practice. Strategy is great, but if you don’t know how to apply the great ideas, it becomes a hard stop to any forward progress. We can get mired down by details, overthinking – and worst of all, not keeping out of our own way. So, back by popular demand, we bring you another case study that you may be…

The Consequences of Unbounded Optimism – Ideas and Innovations from 2040

The Consequences of Unbounded Optimism Issue 94, February 9, 2023 All societies live by stated or perceived mantras. In the United States we reach for the stars, believe the sky is the limit, and if we build it, they will come. These sentiments permeate our culture, inspire our children, and guide our business leaders. We love entrepreneurialism; we reward it, admire it, and aspire to it. The entrepreneurial spirit and manifest destiny represent the American can-do ingenuity and genius of…

2040’s Ideas and Innovations: How to Use Systems Thinking + Strategic Thinking

How to Use Systems Thinking + Strategic Thinking Issue 40: January 27, 2022 One of the common complaints about the ongoing explosion of startups is that they tout a solution … as it turns out in many instances, to a problem that usually doesn’t exist. We envy their innovation, admire their flexibility and applied agility, but entrepreneurs often don’t look deeply enough to understand if there is an actual problem that their solution seeks to address. It’s not just the…

Ideas + Innovations from 2040: Managing Individual and Team Transitions for Transformation Success

Managing Individual and Team Transitions for Transformation Success The human element of any change or transformation effort is often overlooked or not even considered. Leaders assume the hierarchy of management and staff will simply follow directions and bring the strategies and goals to life. With command-and-control leadership, assumptions are made that those responsible for operational and organizational change understand what to do or will figure out what to do to meet the set direction. In today’s everchanging environment, internalized urgency…