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The Revenue Shift and Digital

Media Companies Transforming Business Models in Digital Are you seeing your revenue shift? Are you seeing your traditional revenue sources decline? Are you finding the dynamic marketplace and digital disruption upending what has historically worked well for you? I am sure you answered yes to most if not all of the questions. You are not alone. One simply needs to look around to see retail, publishing, transportation and other sectors thrown, willingly and unwillingly, into a period of transformative change…

What’s Happening with Digital Advertising Revenue?

What you need to know: Many advertising publishers (your organization if you use advertising on your sites) are scratching their heads and wondering what is happening to their print and digital advertising revenue. Most are internalizing the news and hype that Facebook is stealing away their advertisers and therefore revenue. It is perhaps an easy excuse to explain away the revenue dips and the challenges. Facebook is, of course, having an impact but it isn’t the major factor impacting your…

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