The Impact of Digital B2P Case Study: Dramatically Increasing Membership Among Science Teachers By Kevin Novak June 18, 2017 5 min read Increasing relevance via data, segmentation and using a B2P Approach Digital continues to disrupt traditional models and practices…
The Impact of Digital The B2P Approach: How to Make a Member Value Proposition, and Why It’s Important By Kevin Novak June 17, 2017 4 min read Is your current value proposition creating the results you expect? We are introducing…
The Impact of Digital Understanding Google’s Algorithm By Kevin Novak June 16, 2017 4 min read Apply Strategies to Content Posting Why does content end up in search results? On your social media newsfeed? In recommended content lists? It may…
The Impact of Digital Four Steps to Increase Facebook Exposure By Kevin Novak June 12, 2017 3 min read Apply Strategies to Content Posting Why does content end up the first page of Google, or on your Facebook feed? It…
The Impact of Digital Top 3 Ways Niche Publishers and Media Companies can Transform Their Digital Revenue Model By Kevin Novak June 5, 2017 5 min read The Content Machine, Data and Technology A recent report by MIT Sloan Management…
The Impact of Digital The Revenue Shift and Digital By Kevin Novak June 5, 2017 6 min read Media Companies Transforming Business Models in Digital Are you seeing your revenue shift? Are you seeing your traditional revenue sources decline? Are…
The Impact of Digital Lead Generation and Lead Scoring By Kevin Novak December 8, 2016 4 min read Digital has transformed your market as current and prospect customers, members and subscribers have turned into modern buyers. The modern buyer desires…
The Impact of Digital What’s Happening with Digital Advertising Revenue? By Kevin Novak November 4, 2016 8 min read What you need to know: Many advertising publishers (your organization if you use advertising on your sites) are scratching their heads…
The Impact of Digital What is Behavioral Data? By Kevin Novak June 14, 2016 8 min read How can behavioral data help You? The evolution and growth of digital and technology has afforded organizations a great opportunity to record, collect…
The Impact of Digital Conscious vs Subconscious Decision Making By Kevin Novak June 13, 2016 8 min read We all believe we make conscious decisions every day. The power and influence of the subconscious is often overlooked and we often…